Vote or Die!! Choose now!

If a crazed activist approached you with these options, which one would you choose.  Obviously, if you value your life, without hesitation you would select the option to vote.  With the return of the midterm election, I thought it was only right to expose the logical fallacy of a voting campaign headed by super producer/rapper/actor/entreprenuer Sean "Puffy/ P. Diddy/ Diddy/ Puff Daddy" Combs. 

This campaign slogan is an example of False Dichotomy, which, by definition, is a fallacy in which only two options are provided, one being the favorable over the other obviously unwanted option.  Here the options "Vote" or "Die" are used to emphasize the importance of voting.  the advertisers are trying to stress that there is no better choice or option than to spend your time voting.  This campaign was targeted to young voters being that they are the lowest percentage of voters at election time.  To advocte voting, this campaign aired commercials and held parties featuring various popular musical artists, models, and actors such as Paris Hilton and Kanye West. 

Is the fallacy effective?  Whether or not the fallacy  is effective is a question, however, the publicity made by celebrities definitely is effective.  This campaign made voting less of a civic duty but more of a trendy thing to do.

Sean [P. Diddy] Combs: Vote or Die! <--- Click here to view the article by The Black Collegian online